Skateboarding is not just a sport. It’s also a way of life with a whole own style and culture. It’s a way to express yourself besides nailing tricks and shredding on your board. Let’s cover some of our favorite brands in the street and urban skateboarding world.
Thrasher Magazine is a very well-known brand in the skateboarding culture. Founded in 1981, the magazine is published monthly. But Thrasher is more than just a magazine. You’ll find a whole variety on skateboarding topics on their website, like info on the community and their shop. With their iconic flame logo, Thrasher is a must-have brand for skateboarders and anyone with an affinity for urban and street culture.
2. NIKE SB
Nike SB (Skateboarding) has successfully combined the innovation of Nike with the rebellious spirit of skate culture. With a roster of world-class skateboarders and a diverse range of shoes, clothing, and accessories, Nike SB is a brand that brings style and performance to the skatepark.
3. ADIDAS SKATEBOARING
Adidas entered the skateboarding scene with its brand Adidas Skate, mainly focused on style and comfort. They provide clothing, accessories, and shoes. Known for its signature three-stripe design, Adidas Skate has attracted a dedicated fan base with its comfortable shoes and stylish apparel.
4. DC SHOES
Since 1994, DC Shoes has been a leading party in skateboarding footwear. The shoes are designed for comfort and durability. With its unmistakable logo, DC Shoes offers a range of skate shoes. Their collaborations with professional skateboarders have made them a prominent name in the industry. Fun fact: DC shoes partnered up with Thrasher for the 25th anniversary of Josh Khalis working with DC!
Etnies is a shoe brand, the first brand ever ran by skaters themselves. Etnies is known for their high-quality and durable shoes, which makes them excellent for skateboarding. With their ‘Buy a Shoe, Plant a Tree” project, Etnies plants a tree as a representation of the buyers support. Therefore, they contribute to international reforestation while shopping.
Element Skateboards stands for a life of skateboarding with nature as their culture. It’s more than just skateboarding. It's a lifestyle that is very eco-conscious and Element has a deep connection to nature. With their decks and apparel, Element focusses on creating unique, enduring, and thoughtful products.
While not exclusively being a skateboarding brand, Patagonia has made impact by promoting eco-friendly products and sustainability in skateboarding. The high-quality products and commitment to the environment are worth mentioning, as they have earned a place in the skateboarding community.
Growing up in a skate culture, Keith Hufnagel was fond streetwear and sneakers. In 2002 he opened the first Huf store. Meanwhile, Huf has grown to be a huge name in the streetwear industry. Their designs often feature the iconic Huf plantlife logo. Huf is renowned for its unique collaborations and distinctive skateboarding gear.
Volcom is another brand that is well-involved in sustainability and eco-friendly products. Known for its edgy designs, Volcom offers a range of skate apparel, from hoodies to boardshorts, reflecting the rebellious spirit of skateboarding. This reflects exactly on how Volcom started their journey in 1991!
10. SANTA CRUZ
Santa Cruz Skateboards is one of the oldest and most iconic brands in skateboarding. The decks are known for their quality and designs. They’ve partnered up with, again, Thrasher, but also parties like Pokémon! Besides from decks, they also provide apparel displaying their recognizable logo.
A WIDE VARIETY OF SKATEBOARDING BRANDS
Skateboarding is a culture with a passion for style and expression. There are many brands connecting to those factors, as well as contributing to a sustainable and eco-friendly earth. The industry offers a wide variety on street or urban apparel and skate gear. Whether you’re a skateboarder or just enjoy the style and ethos, these brands are for everyone feeling at home in the skateboarding culture!